Company: BBC Cymru Wales
Apprenticeship Role: Online and Learning Department Apprentice
Location: Broadcasting House, Llandaf, Cardiff
About the Organisation
BBC Cymru Wales is the nation’s broadcaster, providing a wide range of English and Welsh language content for audiences across Wales on television, radio and on our websites.
BBC Cymru Wales’ Online & Learning department creates an unequalled range of programme-related content, videos, news, features and games bringing our biggest TV brands to an online audience.
The department also provides digital development and innovation for other parts of BBC Wales giving advice on how to develop digital content and how to interact with audiences through digital and social media platforms.
What does an Online Apprentice do?
We are keen to recruit someone who will develop in the following 3 key areas:
- Helping BBC Wales grow through new innovation and digital activity.
- Learning how to distribute BBC Wales content to a wider digital audience
- Researching and using latest digital and social media developments and trends
During your apprenticeship you will be working alongside Producers, and have opportunities to help create graphics and infographics to publish along with other digital material including text, audio, video and animations. This is the type of content used across BBC Wales’s brands like Doctor Who, Sherlock and the Six Nations or on our iWonder guides as well as Bitesize, the BBC’s free online study support resource for school age students.
You will probably get the chance to assist in the creation of exciting and innovative interactive features such as 360 degree filming and augmented reality, currently being developed on our sport coverage. You may also work with the ‘Content Discovery team’ – these are the people who are daily looking to find new ways to engage our audiences with the BBC Wales brand and content, in part through building communities on Facebook, Twitter, Instagram and YouTube.
You may also be helping to arrange filming or sourcing images and archive.
Wherever you work within the department you will be given every opportunity to make a real contribution to the department’s ambitions to provide first class digital content to our audiences.
As an Online Apprentice you will need to be a dynamic, creative team player. You may already have an understanding of content production, perhaps from your own website/s, blogs or social media accounts and an eye for detail. Photoshop skills would be helpful as well as a good understanding and use of Social Media as well as current trends. You will need to be enthusiastic, hardworking, and be a good communicator.
The role offers an insight into all aspects of Online Content production.
Examples of the jobs an Online Apprentice could do in future –
- Web assistant
- Junior researcher
- Production co-ordinator
What kind of person do I need be?
- Team player
- Good communicator
- Shows initiative
- Good at taking direction
- Experience of researching and writing for Online
- Experience of publishing content
- A good standard of written English is essential.
- Experience of web production processes would be helpful
- Ability to manipulate still images using packages such as Photoshop.
- Ability to undertake simple video editing tasks.
- Experience in use of Social media platforms and understanding of current trends
- Teamwork – Highly effective team player; works for the benefit of the whole
- Managing Relationships – Able to build and maintain effective working relationships with a range of people.
- Communication – The ability to get one’s message understood clearly by adopting a range of styles, tools and techniques appropriate to the audience and the nature of the information
- Influencing and persuading – Ability to present sound and well-reasoned arguments to convince others. Can draw from a range of strategies to persuade people in a way that results in agreement or behaviour change
- Planning and organising – Is able to think ahead in order to establish an effective and appropriate course of action for self and others. Priorities and plans activities taking into account all the relevant issues and factors such as deadlines, staffing and resources requirements.
- Creative Thinking – Is able to transform creative ideas/impulses into practical reality. Can look at existing situations and problems in novel ways and come up with creative solutions.
- Resilience – Can maintain personal effectiveness by managing own emotions in the face of pressure, setbacks or when dealing with provocative situations. Can demonstrate an approach to work that is characterised by commitment, motivation and energy.
- Drive – Demonstrates commitment, motivation and energy.
- Self-Development – Demonstrates personal strengths and development needs, and continually seeks to improve performance by learning new skills and behaviours.
- Flexibility – Adapts and works effectively with a variety of situations, individuals or groups. Is able to understand and appreciate different and opposing perspectives on an issue, to adapt an approach as the requirements of a situation change, and to easily accept changes in one’s own organisation or job requirements.
Whilst working for BBC you will be completing a 12-month Level 3 Apprenticeship in Creative and Digital Media.